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TMC Preferred Partner: iemergent

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How iEmergent Helps
 
We help you find more loans, plain and simple.
 
iEmergent equips lenders with the data, tools, and insights to uncover untapped opportunities—whether that’s identifying high-growth markets, connecting with mortgage-ready diverse borrowers, or launching programs that close homeownership gaps.
 
With our forecasting technology and expert guidance, you don’t just react to the market—you stay ahead of it.

Data-Driven Growth for Smarter Mortgage Lending 
iEmergent equips lenders with industry-leading mortgage forecasts, dynamic data tools, and expert consulting to help them find new opportunities, expand into diverse markets, and make informed strategic decisions.
 
With the homebuyer market changing rapidly, historical data isn’t enough—you need future insights to stay ahead. That’s where iEmergent comes in.

Three Solutions for Smarter Lending:
Mortgage MarketSmart
A web-based market intelligence platform that helps lenders:
  • Identify emerging growth opportunities down to the neighborhood level
  • Locate diverse and underserved borrower segments
  • Make data-driven decisions for branch expansion, MLO recruitment, and community outreach
 
Market Intelligence Dashboards 
Turn complex market data into clear, visual insights for optimized growth:
  • Analyze historical, current, and forecast industry trends
  • Pinpoint demographic shifts and lending opportunitiesShare insights seamlessly across teams
 
Consulting and Loan Program Support
Working collaboratively with your team, our experts will help you leverage data to structure opportunity-based loan programs and implement targeted strategies to:
  • Measure and manage the success of compliance-driven lending programs
  • Sustain growth in diverse markets
  • Reduce market gaps and increase housing equity

Award-Winning Market Intelligence 
iEmergent was honored to receive The Mortgage Collaborative’s 2024 Lenders Choice Award for Thought Leadership, Creativity, and Innovation in recognition of our impact on lenders’ success. Other recent recognitions include:

  • 2025 Diversity Leaders, National Mortgage Professional
  • 2025 Mortgage TECH100, HousingWire
  • 2023 DEI Leadership Award, Mortgage Bankers Association
  • 2023 Elite Women in Mortgage, Mortgage Professional America
  • 2023 Women of Inspiration, National Mortgage Professional
  • 2023 Industry Titans, National Mortgage Professional
 
Industry Partners
​
iEmergent has been a proud TMC preferred partner since 2018. Other key industry partners include:
  • The Mortgage Bankers Association (MBA)
  • The National Association of Minority Mortgage Bankers of America (NAMMBA) 
  • The American Credit Union Mortgage Association (ACUMA)
  • The Homeownership Council of America (HCA)
  • MGIC
iEmergent offers TMC Members reduced pricing on Mortgage MarketSmart licensing fees and strategic advisory services analyzing market segment data.
See How TMC Lenders Are Winning With iEmergent 

Firstrust Bank transformed its mortgage originations from 70% wholesale to 70% retail in less than a year using iEmergent’s data-driven strategies. Read the Case Study 

Lake Michigan Credit Union leveraged market intelligence to boost originations, grow referral networks, and recruit top talent. Read the Case Study 

First Commonwealth Bank used iEmergent data, tools, and expertise to develop a successful SPCP and expand equitable lending. Read the Case Study
What Our Clients Say

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“Other market intelligence firms’ products were so technical you’d need a data team to manage them, but iEmergent presented equally powerful capabilities in an accessible way.”
— John Harpst, Lake Michigan Credit Union
 
“The data is extremely accurate. The information and loan-level detail is the best I’ve seen in the mortgage data arena.”
— Matt Rohl, Homebridge Correspondent
 
“This tool empowers our Mortgage Loan Officers to identify real-time opportunities at a neighborhood level and drive strategic market share growth.”
— Nikki Bialka, Fifth Third Bank
 
Get a Free Market Analysis Every Month
 
Each month, we dig into a U.S. mortgage market to understand the unique properties of the local lending environment. Sign up for our newsletter or follow us on LinkedIn to receive our free market analyses.
 
Subscribe to Our Newsletter or Follow Us On LinkedIn

Questions? 
​Please contact:
​

​​
  • ​Laird Nossul, CEO, [email protected]
  • Bernard Nossuli, COO, [email protected], 515-327-0070 X1006
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  • Home
  • About TMC
    • Our Team
    • Blog
  • Benefits
    • Collaboration Labs
    • TMC Connect & Ask TMC
    • TMC Benchmark
    • Working Groups
  • Join Our Family
  • Our Events
    • Event Calendar
    • Conferences >
      • Desert Disruption
  • Our Network
    • Preferred Partners
  • TMC Emerging Tech Fund